I wanted to chose this 'Conde' Nast digital' publishing house mainly because it has a range of different magazines and it is mainly focused on a certain interest or class also known as 'lifestyle' and they don't have any music magazines. This sort of company produces high class magazines.The company owns a fairchild which is the leading source of fashion news. There are 18 consumer magazines altogether and most of the magazines that are published by Conde' Nast is based on fashion, travel, food, homes, culture and others.They also have 27 website and 50 app for mobile tablets and also sale the magazines at high prices. It is located in U.S.A, and The company, headquartered is in New York City, and was founded in 1909 by Condé Montrose Nas are owned by new-house family since 1959 producing fashion magazines for example, vogue magazine this is the most common magazine published at least every month showing a number of celebrities on the front cover. Vogues manage to come out with a 'teen' vogue this focuses on fashion and teenagers and offers information about the latest entertainment and story-lines on present topics and events. and 'Men' vogue this is based on fashion, design, art, culture, sports and technology this makes the magazine have more varieties when looking at target audience. They also have other magazines such as: Glamour, Tatler, Vanity Fair, Love, Allure and W magazine. These magazines are mainly targeted at the same types of women’s. Bride’s Magazine, House & Garden and Easy living. This will also target females. However Easy Living and House & Garden might go for an older age and middle class women, and Brides magazine will target women that are planning to get married In the future or now. All theses magazine could help them on tips.These magazines attract different types of women needs.
Moreover,Conde' Nast also produce magazines for men for example GQ styles and wired. GQ is fashion and culture magazine for men, this stands for (Gentlemen's Quarterly) and wired was produced since 1993 and now its monthly technology magazines.
Conde' Nast has a college of fashion and design which is located in central London. This provides educational support to help people to achieve their career.
Conde' Nast also advertise bigger brand name such as: Calvin Klein, T-mobile, Tiffany&Co and Loreal. They will normally advertise these entire brand through the magazine they sell leading to a much larger amounts of customers. when advertising the cost of the magazine is not going to changed.Tiffany&Co will defiantly sell in magazines associated with fashion because of the fact that their main target audience is women and they know these sorts of products will catch their eyes. T-mobile will be advertised in wired magazines because it is based on technology and there is more of a chance of it selling better in wired magazine than in any other ones. All of these magazines are targeted at different people and have a range of magazines to chose from. This is good because then it will give the publishing house a good name and this can increase the customers. Also Conde' Nast helps to attract more target audience seeing as different magazines will be aimed at different age groups, gender, status and interest.
I really think my music magazine will work really well in this publishing house because of the fact they don't sell no music magazines that are associated with R&B genres. So this will be a big opportunity for me to start selling music magazines. I also think it works well with the fashion magazines that Conde' Nast already publish because lots of R&B artist are into fashions and love wearing name brand this could influence the customers into buying music and the fashion magazine. Leading to more income for the publishing house. My music magazine will appeal to teenagers from 15 to19 and based mainly on dance and music.
Conde' Nast also advertise bigger brand name such as: Calvin Klein, T-mobile, Tiffany&Co and Loreal. They will normally advertise these entire brand through the magazine they sell leading to a much larger amounts of customers. when advertising the cost of the magazine is not going to changed.Tiffany&Co will defiantly sell in magazines associated with fashion because of the fact that their main target audience is women and they know these sorts of products will catch their eyes. T-mobile will be advertised in wired magazines because it is based on technology and there is more of a chance of it selling better in wired magazine than in any other ones. All of these magazines are targeted at different people and have a range of magazines to chose from. This is good because then it will give the publishing house a good name and this can increase the customers. Also Conde' Nast helps to attract more target audience seeing as different magazines will be aimed at different age groups, gender, status and interest.
I really think my music magazine will work really well in this publishing house because of the fact they don't sell no music magazines that are associated with R&B genres. So this will be a big opportunity for me to start selling music magazines. I also think it works well with the fashion magazines that Conde' Nast already publish because lots of R&B artist are into fashions and love wearing name brand this could influence the customers into buying music and the fashion magazine. Leading to more income for the publishing house. My music magazine will appeal to teenagers from 15 to19 and based mainly on dance and music.
These are some of Conde' Nast magazines that they publish (vogue) and the main image are often of celebrities. i think these magazines are good because of the fact that, they have one for women, teen and men, so this allows customers to buy the magazines that fit there age and gender